Located in Portland, Maine, Double S Speed Shop specializes in period correct, 1950's style Hotrods. I was commissioned to design a promotional postcard that they could pass out at an upcoming car show. The project quickly evolved into creating the first phase of their identity system which included a logo and business cards. We combined the style of auto part advertisements common in old Hot Rod magazines with a minimal modern look. Later I designed and developed their website. Copy and Photography were provided by the client.